by Jennifer | Jun 12, 2022 | Content Marketing
When it comes to marketing and advertising during a recession, there are a few key things to keep in mind in order to stay ahead of the competition. First and foremost, it’s important to remember that people are still spending money, but they are being much more...
by Jennifer | May 10, 2022 | Content Marketing
The biggest difference between traditional SEO and SEO in 2022 is that traditional SEO is focused on optimizing a website for search engines, while SEO in 2022 is focused on optimizing a website for people. While the goal of SEO is still to rank high in search engine...
by Jennifer | Mar 23, 2022 | Influencer Marketing, Social Media
For anyone who hasn’t been following it, influencer marketing seemed to come out of nowhere. In 2010, most people would have laughed if you’d told them someone could make a good living off of their Facebook account. Today, influencers are no joke. Every social media...
by Jennifer | Mar 22, 2022 | Content Marketing
A recent article by Pernell Cox (Director of CX Consulting at Material+), caught our eye. It hit upon some themes we’ve been hammering on our blog in recent months. The article was entitled, “Enabling with technology, differentiating through humanity.” Sounds like...
by Jennifer | Mar 4, 2022 | News
Data science is an interdisciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from data in various forms, both structured and unstructured. Data science is a relatively new field, and as such, it is...
